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featured image of statue of Cicero holding one of his books for blog post, A Lesson on Success from Ancient Indie Authors, by Tom Collins

Marginalia: A Lesson on Success from Ancient Indie Authors

What can today’s indie authors learn from the ancients? The meaning of success! Hint: it’s not about royalties

By Tom Collins June 5, 2025 Books, Indie Publishing, Marginalia, Marketing your book
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Don't be a reluctant performer. Take charge of video for your book. Image of a movie camera.

Don’t Be a Reluctant Performer – Take Charge of Video for Your Book

Boy George and Gal Gadot Some personalities are bigger, more vibrant, and more focused than others. Think of Robin Williams.  Think of Boy George. Think […]

By Yvonne DiVita May 15, 2025 Blogs & Social Media, Books, Marketing your book, Tools & Technology
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featured image showing scattered groups of people with one in center for blog post, A 'Fan-Finder' AI Prompt and a 'Recognize & Reward' Mindset, by Tom Collins

A “Fan-Finder” AI Prompt and a “Recognize & Reward” Mindset

Wondering where to start building your fanbase? Here’s a Fan-Finder AI prompt and tips on a Recognize and Reward approach to building fan relationships.

By Tom Collins May 7, 2025 AI Tools & Tips, Books, Indie Publishing, Marketing your book
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Authors on LinkedIn what you need to know

Authors on LinkedIn®: What You Need To Know

I’m not a LinkedIn® expert. Nor am I a LinkedIn® guru. However, I do use LinkedIn daily, and it’s one of the best sources for […]

By Yvonne DiVita May 1, 2025 Business & Entrepreneurship, Marketing your book
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featured image showing caledar pages for blog post, 'Calendars, Calendars: Tools for Your Marketing Plan, by Tom Collins

Calendars, Calendars: Tools for Your Marketing Plan

Want to never again feel stumped by that question, “What should I write about today?” Two types of calendars will help.

By Tom Collins March 27, 2025 Marketing your book, Marketing your business
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What do you do when the dream dies

What Do You Do When the Dream Dies?

Reddit I visit Reddit every day and read through post after post of people ready to give up their dream of being a successful, published […]

By Yvonne DiVita March 5, 2025 Books, Indie Publishing, Marketing your book, Writing
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featured image showing a 'personal' ad seeking longer term commitment for blog post, Falling in Love with (or through) Books, by Tom Collins

[TfTi] Falling in Love with (and through) Books

Lessons in love (and book marketing) from an email quiz and a selfless gift.

By Tom Collins February 13, 2025 Books, Business & Entrepreneurship, Marketing your book, Tips from Tom's inbox
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Featured image for blog post, 2025 Bookish Holidays Indie Authors Can Use, by Tom Collins

2025 Bookish Holidays Indie Authors Can Use

Want to turn your book marketing into fun events instead of a chore? Take advantage of the “excuses” offered by the dozens of literary holidays on the calendar!

By Tom Collins December 19, 2024 Books, Business & Entrepreneurship, Indie Publishing, Marketing your book, Marketing your business
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featured image for blog post, [TfTi] Ya Think?!? 'Self-Publishing's Output and Influence Continue to Grow' by Tom Collins

[TfTi] Ya Think?!? – “Self-Publishing’s Output and Influence Continue to Grow”

The latest figures show how indie authors are growing their audiences and their influence in the publishing world. Learn more.

By Tom Collins November 21, 2024 Books, Business & Entrepreneurship, Indie Publishing, Marketing your book, Tips from Tom's inbox, Writing
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banner image for blog post, 10 Ways Writing a Book Builds Business Success, by Tom Collins

10 Ways Writing a Book Builds Business Success

Why should every business person write and publish a book displaying their ideas, experience, and expertise? Here are ten reasons.

By Tom Collins October 3, 2024 Books, Branding, Business & Entrepreneurship, Indie Publishing, Marketing your book, Marketing your business, Writing
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