[TfTi] The Math for Monetizing Your Indie Published Books
The math for monetizing your books using the Taylor Swift Model of Book Marketing and building an audience of 1,000 true fans.
Using AI to Help Write a Press Release for Your Book
A step-by-step review of using AI to draft a press release for our book.
8 Must Do Tasks to Complete BEFORE You Launch Your Book
In the olden days of the 20th century, books were launched or released by publishers who owned the “rights” (licensed from the author) and had […]
Effective Word-of-Mouth is Made Not Born
If you’re shaking your head back and forth, wondering what that title means – because everyone knows that word-of-mouth is organic, not manufactured – let […]
Writing for Love or Money? An Author’s Dilemma.
Today’s business books are not the dry read most people think they are. Most business books are written from the perspective of an author with a story to share. Notice I didn’t say tell. Too many authors ‘tell’ a story, which often lacks authenticity and vulnerability, two key ingredients people look for in their reading today.
Why it’s so hard to sell that great book you just wrote. Or is it?
That’s the $64,000 question isn’t it? Why is it so hard to sell your book? On the other hand, maybe it’s not so hard to […]
[TfTi] Publishing Trends and Changes that Indie Authors Need to Keep Up With
From multiple newsletters and articles, my top five publishing industry trends that will most affect indie authors this year.
Unlocking Creativity: A Writer’s Guide to AI
Harnessing the power of artificial intelligence (AI) has become a game-changer for authors seeking to build real success in today’s multi-media world of social, email, […]
Celebrating International Bestsellers + Can You Say, ‘I am Flawsome?’
Writing the book is really just the beginning. If you ask any author what the hardest part of their book project was, most of them […]
[TfTi] Competing with Giants? Let’s Level the Field
In this edition of Tips from Tom’s inbox, I’m going to have to work at avoiding a rant. My goal is to help you understand and put to use some truths about book publishing and marketing as an indie author.