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featured image showing woman at desk buying books for blog post, Support Small Businesses: Buy Their Books!, by Tom Collins

Support Small Businesses: Buy Their Books!

You’ve heard it here, writing a book means you’re starting a business. And buying them supports those authors’ small businesses.

By Tom Collins November 27, 2025 Uncategorized
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featured image showing business person signing their book for blog post, Why Writing Your Book is the Smartest Marketing Move for Your Business Today, by Yvonne DiVita

Why Writing Your Book is the Smartest Marketing Move for Your Business Today

Find out why we’ve been using the phrase “books as business cards” for decades.

By Yvonne DiVita November 20, 2025 Book Coaching, Books, Business & Entrepreneurship, Marketing your business
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featured image of Geoffrey Chaucer making the '6-7' hand motions for blog post, Could '6-7' actually be 6-700 years old?, by Tom Collins

Marginalia: Could “6-7” actually be 6-700 years old?

Let’s take a stroll through the brief, or very long, history of the “6-7” craze. How did it become Dictionary.com’s Word of the Year?

By Tom Collins November 13, 2025 Books, Marginalia
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the art of poetry in your book

The Art of Poetry in Your Book

Poetry exists all around us. I love poetry. I think it’s a part of the creativity of being who we are. To me, if you […]

By Yvonne DiVita November 6, 2025 poetry, Storytelling, Writing
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featured image showing AI generated images of Yvonne DiVita and Tom Collins for blog post, One AI Tool (that works!) for Authorpreneurs, by Tom Collins

One AI Tool (that works!) for Authorpreneurs

Finally, we’ve found an AI tool that delivers on its promise a quick and easy images for author marketing and more.

By Tom Collins October 30, 2025 AI Tools & Tips, Business & Entrepreneurship, Marketing your book
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20 Exceptional Things a Book Can Do for You and Your Business

20 Exceptional Things Writing a Book Can Do for You and Your Business

In June of 2019 – how long ago was that? – I wrote a blog post titled “25 Things a Blog Can and Will Do […]

By Yvonne DiVita October 23, 2025 Blogs & Social Media, Business & Entrepreneurship
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featured image showing old book design layouts with blog post title, 'Your Book Design is CRAP? That's Great!' by Tom Collins

Your Book Design is CRAP? That’s Great!

What does CRAP have to do with book design? Find out here.

By Tom Collins October 16, 2025 Book Design, Branding, Creativity
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Want to know where the secret sauce is to write your book? I know where it is...

Looking for the Secret Sauce for Writing a Book? I know where it is.

The secret sauce for writing your book is in your refrigerator. It’s whatever you like to drink to stay hydrated while you write. I’m assuming […]

By Yvonne DiVita October 9, 2025 Learning, Storytelling, Writing
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featured image showing girls writing intently with pencil for blog post, Writing by Hand: The Hands-Down Winner, by Tom Collins

Writing by Hand: The Hands-Down Winner

The science that shows why writing by hand helps you read, learn, and remember better than typing.

By Tom Collins October 2, 2025 Learning, Reading, Writing
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featured image showing author selling books for blog post, From Book Launch to Lifelong Buzz: Marketing Moves that Matter, by Yvonne DiVita

From Book Launch to Lifelong Buzz: Marketing Moves that Matter

Need a marketing plan for your book? Here are a couple dozen specific tactics you can include in yours.

By Yvonne DiVita September 25, 2025 Indie Publishing, Marketing your book
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