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Banner image showing desk scene with author's hand holding pen poised to begin writing for blog post, Stop Getting Ready and Get Writing: How Authors Build Confidence While Perfectionism Keeps Others Stuck, by Tom Collins

Stop Getting Ready and Get Writing: How Authors Build Confidence While Perfectionism Keeps Others Stuck

Wonder how authors gained the confidence to publish their books? Here are some research-backed tips.

By Tom Collins May 22, 2026 Book Coaching, Flawsomism, Learning, Writing
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Why LinkedIn Matters - a 2026 Guide for Authors

Why LinkedIn Matters: A 2026 LinkedIn Guide for Authors

Why is LinkedIn good for authors? Because it is, hands down, the best platform today for being recognized as an expert who is also an […]

By Yvonne DiVita May 14, 2026 Business & Entrepreneurship, Business Coaching, Marketing your book
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Image showing people reading books around campfires next to RVs for blog post, The Empathy Economy: Indie Authors' Secret Weapon that Big Publishers Can't Buy, by Tom Collins

The Empathy Economy: Indie Authors’ Secret Weapon That Big Publishers Can’t Buy

Learn what the empathy economy is, see real life examples, and find out how it can apply to your author marketing efforts.

By Tom Collins May 7, 2026 AI Tools & Tips, Business & Entrepreneurship, Indie Publishing, Marketing your book
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Why every nonfiction book needs a reader's guide

Why Every Nonfiction Book Needs a Reader’s Guide

We’ve often recommended writing a reader’s guide for the back matter of our authors’ books. Our reasoning is that many books’ topics are fairly broad […]

By Yvonne DiVita April 30, 2026 Books, Learning, Reader's Guides
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How to Turn Your Signature Talk or Workshop into a Book People Finish and Share

How to Turn Your Signature Talk or Workshop into a Book People Finish and Share 

This is for public speakers or business leaders who hold regular workshops and webinars. You’re the ones who often say you can’t write a book […]

By Yvonne DiVita April 23, 2026 Book Coaching, Books, Business & Entrepreneurship
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Your first time author roadmap in 10 simple steps

Your first‑time author roadmap in 10 simple steps: How to go from first idea to your first 100 sales.

Overwhelm is a frequent problem with professionals who want to write a book. I know that if you’re a busy professional with a book idea, […]

By Yvonne DiVita April 17, 2026 Big Ideas, publishing, Writing
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featured image of cave wall with drawings for blog post, Even Cave Dwellers Knew Nonfiction Works Best with Stories, by Tom Collins

Even a Cave Dweller Knew Nonfiction Works Best with Stories

What can modern nonfiction authors learn from paleolithic cave art creators?

By Tom Collins April 10, 2026 Storytelling, Writing
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Barnes & Noble Comeback A Big Win for Indie Authors

Barnes & Noble’s Comeback: A Big Win for Indie Authors

Writing a book and posting it on Amazon gets you nowhere. Well, it gets you into Amazon purgatory, where the book languishes with all those […]

By Yvonne DiVita April 1, 2026 Books, Business & Entrepreneurship, Indie Publishing, Marketing your book
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featured image showing screenshot of Amazon Hot New Releases page for blog post, New Reasons for Indie Authors to Focus on Amazon and KDP, by Tom Collins

New Reasons for Indie Authors to Focus on Amazon and KDP

What indie authors need to know about the KDP vs. IngramSpark debate and Amazon’s “A10” update to its search algorithm

By Tom Collins March 26, 2026 Indie Publishing, Marketing your book
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Your book launch explained from start to finish

Your Book Launch from Start to Finish: How to Make it a Rip-roaring Success

We’re discussing book launches a lot at Master Book Builders this spring. (I’m officially calling all of March the start of spring.) Here are four […]

By Yvonne DiVita March 19, 2026 book launches, Marketing your book, publishing
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