The Empathy Economy: Indie Authors’ Secret Weapon That Big Publishers Can’t Buy
Learn what the empathy economy is, see real life examples, and find out how it can apply to your author marketing efforts.
How to Turn Your Signature Talk or Workshop into a Book People Finish and Share
This is for public speakers or business leaders who hold regular workshops and webinars. You’re the ones who often say you can’t write a book […]
Barnes & Noble’s Comeback: A Big Win for Indie Authors
Writing a book and posting it on Amazon gets you nowhere. Well, it gets you into Amazon purgatory, where the book languishes with all those […]
Are You Ready? 7 Questions to Ask Before You Hire an Editor, Hit Upload, Or Start Marketing Your Book.
Writers are always asking me some version of this one big, anxious question: “Am I ready?” Am I ready to invest the time in writing […]
[TfTi] Using TikTok as Your Bookseller
Learn what I found through links in an email with the subject line “40k in book sales thanks to this.”
Your Book as a Business: Thinking Like an Authorpreneur
If you’re writing a book, you’d best start thinking like an authorpreneur. Here’s why and how.
Why Writing Your Book is the Smartest Marketing Move for Your Business Today
Find out why we’ve been using the phrase “books as business cards” for decades.
One AI Tool (that works!) for Authorpreneurs
Finally, we’ve found an AI tool that delivers on its promise a quick and easy images for author marketing and more.
20 Exceptional Things Writing a Book Can Do for You and Your Business
In June of 2019 – how long ago was that? – I wrote a blog post titled “25 Things a Blog Can and Will Do […]
Seasonal Success Strategies: Make Every Occasion a Book-Selling Opportunity
This is somewhat of a continuation of Tom’s blog post, Flod Planning, from last week. I was talking with a client last week, and the […]