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featured image of smiling author at her laptop surrounded by books and shipping boxes for blog post, Your Book as a Business: Thinking Like an Authorpreneur, by Yvonne DiVita

Your Book as a Business: Thinking Like an Authorpreneur

If you’re writing a book, you’d best start thinking like an authorpreneur. Here’s why and how.

By Yvonne DiVita December 11, 2025 Books, Business & Entrepreneurship, Marketing your book, Marketing your business
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featured image showing business person signing their book for blog post, Why Writing Your Book is the Smartest Marketing Move for Your Business Today, by Yvonne DiVita

Why Writing Your Book is the Smartest Marketing Move for Your Business Today

Find out why we’ve been using the phrase “books as business cards” for decades.

By Yvonne DiVita November 20, 2025 Book Coaching, Books, Business & Entrepreneurship, Marketing your business
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featured image showing AI generated images of Yvonne DiVita and Tom Collins for blog post, One AI Tool (that works!) for Authorpreneurs, by Tom Collins

One AI Tool (that works!) for Authorpreneurs

Finally, we’ve found an AI tool that delivers on its promise a quick and easy images for author marketing and more.

By Tom Collins October 30, 2025 AI Tools & Tips, Business & Entrepreneurship, Marketing your book
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20 Exceptional Things a Book Can Do for You and Your Business

20 Exceptional Things Writing a Book Can Do for You and Your Business

In June of 2019 – how long ago was that? – I wrote a blog post titled “25 Things a Blog Can and Will Do […]

By Yvonne DiVita October 23, 2025 Blogs & Social Media, Business & Entrepreneurship
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Season Success Strategies: Make Every Occasion A Book-Selling Opportunity

Seasonal Success Strategies: Make Every Occasion a Book-Selling Opportunity

It’s time to start planning ahead. If you’re not ready for the winter holidays, and everything that comes between now and next April, you’re falling […]

By Yvonne DiVita July 24, 2025 Business & Entrepreneurship, Business Coaching, Marketing your book
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Image of a page from a dictionary. Caption reads: words and phrases every author or aspiring author should know

Words and Phrases Every Author or Aspiring Author Should Know

Working with a variety of authors means explaining many of the terms, phrases, acronyms, and writing and publishing language. Forgetting to check with authors on […]

By Yvonne DiVita July 10, 2025 Business & Entrepreneurship, Copyright & Legal Stuff
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featured image of author typing and fireworks launching from the page for blog post, 'Celebrating Author Independence,' by Tom Collins

Celebrating Author Independence

This Fourth of July, along with America’s independence, we’re celebrating author independence with some timely quotes and ideas.

By Tom Collins July 3, 2025 Books, Business & Entrepreneurship, Indie Publishing, Reading, Writing
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Authors on LinkedIn what you need to know

Authors on LinkedIn®: What You Need To Know

I’m not a LinkedIn® expert. Nor am I a LinkedIn® guru. However, I do use LinkedIn daily, and it’s one of the best sources for […]

By Yvonne DiVita May 1, 2025 Business & Entrepreneurship, Marketing your book
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Image of woman listening to audiobook with words flowing into her head for blog post, 'Will Your Investment in an Audiobook Edition Be Worth It?' by Tom Collins

Will Your Investment in an Audiobook Edition of Your Book Be Worth It?

We think the question you address should not be whether, but when and how you’ll get your audiobook done. Learn why.

By Tom Collins March 11, 2025 Audiobooks, Business & Entrepreneurship, Indie Publishing, Tools & Technology
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featured image showing a 'personal' ad seeking longer term commitment for blog post, Falling in Love with (or through) Books, by Tom Collins

[TfTi] Falling in Love with (and through) Books

Lessons in love (and book marketing) from an email quiz and a selfless gift.

By Tom Collins February 13, 2025 Books, Business & Entrepreneurship, Marketing your book, Tips from Tom's inbox
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Recent Blog Posts

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