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image of books on shelves with hands in front spelling out L-O-V-E as featured image for blog post entitled, Book Lovers Day: So Nice, We Do It Twice, by Tom Collins

Book Lovers Day: So Nice, We Do It Twice!

On National Book Lovers Day, I asked the AI how I could use that as a book marketing hook; could you use any of the 25 ideas it came up with?

By Tom Collins August 9, 2024 Books, Lifestyle, Reading, Writing
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Understanding, creating, and tapping into beta readers

Understanding, Creating, and Tapping into Beta Readers

Beta readers are invaluable resources for authors, providing fresh eyes and constructive feedback on your manuscript before it goes to print. Often, they uncover places […]

By Yvonne DiVita August 1, 2024 Uncategorized
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image showing a robot holding a book and microphone in front of a man looking at a wall of monitors of news sites for blog post entitled, 'Using AI to Help Write a Press Release for Your Book' by Tom Collins

Using AI to Help Write a Press Release for Your Book

A step-by-step review of using AI to draft a press release for our book.

By Tom Collins July 25, 2024 AI Tools & Tips, Book Reviews, Books, Indie Publishing, Marketing your book
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8 Must do tasks to perform before you launch your book

8 Must Do Tasks to Complete BEFORE You Launch Your Book

In the olden days of the 20th century, books were launched or released by publishers who owned the “rights” (licensed from the author) and had […]

By Yvonne DiVita July 18, 2024 Book Coaching, Indie Publishing, Marketing your book
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image showing book covers and asking 'Have your read these books ... yet?' for blog post entitled Summer Nonfiction Reading and the Power of Yet, by Tom Collins

Summer Nonfiction Reading and the Power of Yet

Have you tried adding ‘yet’ to your self-talk? Small changes to the chatter inside your head, along with reading, can pay big dividends.

By Tom Collins July 11, 2024 Book Reviews, Books, ebooks, Reading
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Effective word of mouth is made not born image of a lightbulb and the words: words have power

Effective Word-of-Mouth is Made Not Born

If you’re shaking your head back and forth, wondering what that title means – because everyone knows that word-of-mouth is organic, not manufactured – let […]

By Yvonne DiVita July 3, 2024 Marketing your book, Marketing your business
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image featuring a public domain illustration of Dorothy telling the Cowardly Lion not to be afraid for the blog post, 'Paragraphs, full sentences, and tone, Oh my!', by Tom Collins

Paragraphs, Full Sentences, and Tone … Oh My!

Learn how nurturing your writing skills in emails and texts gives you a competitive advantage in business and life — and can improve with age!

By Tom Collins June 27, 2024 Aging Well, Business & Entrepreneurship, Marginalia, Writing
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Books for Your Summer Reading List: What’s on My nightstand?

Books for Your Summer Reading List: What’s on My nightstand?

We’re hot into summer now. Yes, it doesn’t officially arrive until the 20th this year, but we humans pretty much consider the start of June […]

By Yvonne DiVita June 12, 2024 Books, Reading
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featured image for blog post showing a hand holding a pen and doodling with the blog post title, 10 Compelling Reasons to Start Writing Today, by Tom Collins

10 Compelling Reasons to Start Writing Today

In this post, we’ll explore ten proven benefits of writing and some of the examples and science behind our tagline, Good things come to those who WRITE!

By Tom Collins June 6, 2024 Books, Indie Publishing, Writing
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10 compelling questions authors ask me about writing and publishing a book

10 Compelling Questions Writers Ask Me About Writing and Publishing

I’m asked pertinent – compelling – questions about writing and publishing a book almost every day. People email me. Or DM me on LinkedIn. Or […]

By Yvonne DiVita May 30, 2024 Book Design, Business & Entrepreneurship, Copyright & Legal Stuff, Indie Publishing
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