What’s New and What Matters in Indie Publishing for 2026
What should indie authors be doing to seize opportunities in 2026? Here are some ideas to help.
Book Reviews are Manna from Heaven if You Can Get Them
Welcome to 2026 at Master Book Builders! Let’s start the year with something important: book reviews. Book reviews, as the title of this post says, […]
Your Book as a Business: Thinking Like an Authorpreneur
If you’re writing a book, you’d best start thinking like an authorpreneur. Here’s why and how.
Why Writing Your Book is the Smartest Marketing Move for Your Business Today
Find out why we’ve been using the phrase “books as business cards” for decades.
The Art of Poetry in Your Book
Poetry exists all around us. I love poetry. I think it’s a part of the creativity of being who we are. To me, if you […]
20 Exceptional Things Writing a Book Can Do for You and Your Business
In June of 2019 – how long ago was that? – I wrote a blog post titled “25 Things a Blog Can and Will Do […]
Looking for the Secret Sauce for Writing a Book? I know where it is.
The secret sauce for writing your book is in your refrigerator. It’s whatever you like to drink to stay hydrated while you write. I’m assuming […]
From Book Launch to Lifelong Buzz: Marketing Moves that Matter
Need a marketing plan for your book? Here are a couple dozen specific tactics you can include in yours.
Before You Write One Word: A Note from a Developmental Editor
I know you have an idea. You have a message. You might even have a lot of LinkedIn posts that reflect your message. It’s possible […]
Seasonal Success Strategies: Make Every Occasion a Book-Selling Opportunity
This is somewhat of a continuation of Tom’s blog post, Flod Planning, from last week. I was talking with a client last week, and the […]