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featured image showing scattered groups of people with one in center for blog post, A 'Fan-Finder' AI Prompt and a 'Recognize & Reward' Mindset, by Tom Collins

A “Fan-Finder” AI Prompt and a “Recognize & Reward” Mindset

Wondering where to start building your fanbase? Here’s a Fan-Finder AI prompt and tips on a Recognize and Reward approach to building fan relationships.

By Tom Collins May 7, 2025 AI Tools & Tips, Books, Indie Publishing, Marketing your book
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Authors on LinkedIn what you need to know

Authors on LinkedIn®: What You Need To Know

I’m not a LinkedIn® expert. Nor am I a LinkedIn® guru. However, I do use LinkedIn daily, and it’s one of the best sources for […]

By Yvonne DiVita May 1, 2025 Business & Entrepreneurship, Marketing your book
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What do you do when the dream dies

What Do You Do When the Dream Dies?

Reddit I visit Reddit every day and read through post after post of people ready to give up their dream of being a successful, published […]

By Yvonne DiVita March 5, 2025 Books, Indie Publishing, Marketing your book, Writing
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featured image showing a 'personal' ad seeking longer term commitment for blog post, Falling in Love with (or through) Books, by Tom Collins

[TfTi] Falling in Love with (and through) Books

Lessons in love (and book marketing) from an email quiz and a selfless gift.

By Tom Collins February 13, 2025 Books, Business & Entrepreneurship, Marketing your book, Tips from Tom's inbox
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Featured image for blog post, 2025 Bookish Holidays Indie Authors Can Use, by Tom Collins

2025 Bookish Holidays Indie Authors Can Use

Want to turn your book marketing into fun events instead of a chore? Take advantage of the “excuses” offered by the dozens of literary holidays on the calendar!

By Tom Collins December 19, 2024 Books, Business & Entrepreneurship, Indie Publishing, Marketing your book, Marketing your business
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featured image for blog post, [TfTi] Ya Think?!? 'Self-Publishing's Output and Influence Continue to Grow' by Tom Collins

[TfTi] Ya Think?!? – “Self-Publishing’s Output and Influence Continue to Grow”

The latest figures show how indie authors are growing their audiences and their influence in the publishing world. Learn more.

By Tom Collins November 21, 2024 Books, Business & Entrepreneurship, Indie Publishing, Marketing your book, Tips from Tom's inbox, Writing
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banner image for blog post, 10 Ways Writing a Book Builds Business Success, by Tom Collins

10 Ways Writing a Book Builds Business Success

Why should every business person write and publish a book displaying their ideas, experience, and expertise? Here are ten reasons.

By Tom Collins October 3, 2024 Books, Branding, Business & Entrepreneurship, Indie Publishing, Marketing your book, Marketing your business, Writing
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image showing a man holding a book with math equations on the board behind as feature image for the blog post The Math for Monetizing Your Indie Published Books, by Tom Collins

[TfTi] The Math for Monetizing Your Indie Published Books

The math for monetizing your books using the Taylor Swift Model of Book Marketing and building an audience of 1,000 true fans.

By Tom Collins August 21, 2024 Books, Business & Entrepreneurship, Marketing your book, Marketing your business, Tips from Tom's inbox
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image showing a robot holding a book and microphone in front of a man looking at a wall of monitors of news sites for blog post entitled, 'Using AI to Help Write a Press Release for Your Book' by Tom Collins

Using AI to Help Write a Press Release for Your Book

A step-by-step review of using AI to draft a press release for our book.

By Tom Collins July 25, 2024 AI Tools & Tips, Book Reviews, Books, Indie Publishing, Marketing your book
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8 Must do tasks to perform before you launch your book

8 Must Do Tasks to Complete BEFORE You Launch Your Book

In the olden days of the 20th century, books were launched or released by publishers who owned the “rights” (licensed from the author) and had […]

By Yvonne DiVita July 18, 2024 Book Coaching, Indie Publishing, Marketing your book
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Recent Blog Posts

  • A “Fan-Finder” AI Prompt and a “Recognize & Reward” Mindset
  • Authors on LinkedIn®: What You Need To Know
  • How Do Images Fit in Your Book?
  • Books have the Power to Change Lives
  • [Marginalia] When they come for your libraries . . .
Tom Collins and Yvonne DiVita - Master Book Builders
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