Anyone who knows me knows I highlight passages in books to return to, at later times. In this book, the first thing I highlighted in yellow was in the Introduction: “Think of this book as a toolkit.”
For those of us who want to do better, be better communicators, this toolkit is invaluable. Let’s unpack it.
We’d all like to be known as wise, right? And deserve the label. So whether or not you’re thought of as wise right now, this post will show you how to recognize wisdom and how you can gain more of it over time.
Andrea Pass wants you to be relevant. Relevant to the audience your business or book serves. And she offers placement in top tier targeted media.
How a “revisioning” process can help you get unstuck, what inspired that name, and how it fits in with the PIERS Whole-Self Model.
I have so many talented and smart people on my show, and this interview shows that Zhu is among the highest in talent and resilience and storytelling. Her capacity to bring the listener into the story, offering so much angst and then joy, will captivate you throughout. This is about an amazing journey. A “Journey of a Thousand Miles.”
In this new installment of Smart Conversations, I talk with Melanie Notkin about her book, OTHERHOOD: Modern Women Finding a New Kind of Happiness and how the experience of being […]
We served our authors as editors, guides, teachers, book designers, publishers, and to a small degree, marketers. At the time, we encouraged and taught them to blog. Back in the early 2000s, blogging was a successful way to get noticed. Much as podcasts are today. And we did other things to help them get noticed. The hard work, of course, was always at their end. That’s just how it is. As the author, the work of marketing and selling is up to you – no matter who publishes your book.
Liz, who can be heard on commercials, interactive apps, audio books, and corporate narrations for regional and global brands has has produced and participated in storytelling events and produces and hosts the Embark podcast. She tells me her mission is to share stories – both personal and universal – to promote understanding, empathy and a little more conversation.
Metadata is that computer code you find behind the pretty pictures and written content of your website. Teresa does compare it to building a house, which makes me happy because I compare writing a book to building a house – to the poured concrete of your foundation. But she goes further. She talks about needing to understand how people search and what keywords to use for your audience. Which keywords to use and where to put them.
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Saving local bookstores from Amazon? I’ll start with the message from Bookshop.org that came in a few days ago, summarizing what this new player in […]
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