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About Tom Collins

Here at Master Book Builders, I'm known as the "Book Artisan" -- the guy who takes over to help with your book design and publishing steps, after you and Yvonne finish writing, editing, and polishing your book manuscript. As a writer myself, I usually chime in with a suggestion here or there. Since reading your book is inherent in my layout process, I bring that understanding of your message to your cover design, as well. And then I help with many of the tech and "author business" tasks in the publishing and marketing phases, constantly learning as the industry evolves. I try to share some of that learning in my blog posts, too.

featured image of Geoffrey Chaucer making the '6-7' hand motions for blog post, Could '6-7' actually be 6-700 years old?, by Tom Collins

Marginalia: Could “6-7” actually be 6-700 years old?

Let’s take a stroll through the brief, or very long, history of the “6-7” craze. How did it become Dictionary.com’s Word of the Year?

By Tom Collins November 13, 2025 Books, Marginalia
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featured image showing AI generated images of Yvonne DiVita and Tom Collins for blog post, One AI Tool (that works!) for Authorpreneurs, by Tom Collins

One AI Tool (that works!) for Authorpreneurs

Finally, we’ve found an AI tool that delivers on its promise a quick and easy images for author marketing and more.

By Tom Collins October 30, 2025 AI Tools & Tips, Business & Entrepreneurship, Marketing your book
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featured image showing old book design layouts with blog post title, 'Your Book Design is CRAP? That's Great!' by Tom Collins

Your Book Design is CRAP? That’s Great!

What does CRAP have to do with book design? Find out here.

By Tom Collins October 16, 2025 Book Design, Branding, Creativity
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featured image showing girls writing intently with pencil for blog post, Writing by Hand: The Hands-Down Winner, by Tom Collins

Writing by Hand: The Hands-Down Winner

The science that shows why writing by hand helps you read, learn, and remember better than typing.

By Tom Collins October 2, 2025 Learning, Reading, Writing
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featured image showing AI robot with many arms in a recording studio for blog post, Can AI Create Your Book Trailer?, by Tom Collins

Can AI Create Your Book Trailer?

Find out what I learned in a course on creating book trailers with AI and my own experiment

By Tom Collins September 4, 2025 AI Tools & Tips, Creativity, Marketing your book
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featured image showing a robot reading a book for the blog post, Will the AI Overlords Be Reviewing Your Book?, by Tom Collins

[TfTi] Will the AI Overlords Be Reviewing Your Book?

See what an AI reviewer did with a piece I wrote decades ago and learn why you don’t want that for your book.

By Tom Collins July 31, 2025 AI Tools & Tips, Book Reviews, Marketing your book, Tips from Tom's inbox
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Featured image showing July - December 2025 calendars of book-related holidays for blog post, 'Flod Planning (not a typo) for the Holidays' by Tom Collins

Flod Planning (not a typo) for the Holidays

Want a flod (not a typo) of book marketing opportunities? Check out our July-December 2025 Literary Holiday printable calendars.

By Tom Collins July 17, 2025 Marketing your book, Marketing your business
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featured image of author typing and fireworks launching from the page for blog post, 'Celebrating Author Independence,' by Tom Collins

Celebrating Author Independence

This Fourth of July, along with America’s independence, we’re celebrating author independence with some timely quotes and ideas.

By Tom Collins July 3, 2025 Books, Business & Entrepreneurship, Indie Publishing, Reading, Writing
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featured image of statue of Cicero holding one of his books for blog post, A Lesson on Success from Ancient Indie Authors, by Tom Collins

Marginalia: A Lesson on Success from Ancient Indie Authors

What can today’s indie authors learn from the ancients? The meaning of success! Hint: it’s not about royalties

By Tom Collins June 5, 2025 Books, Indie Publishing, Marginalia, Marketing your book
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featured image showing woman appalled by Stephen King's assertion that writers should never use a thesaurus for blog post entitled, 'No Thesaurus? NO WAY, Stephen King!' by Tom Collins

[TfTi] No Thesaurus? NO WAY, Stephen King!

Stephen King claims, “Any word you have to hunt for in a thesaurus is the wrong word.” Nonsense, I say. What do you think?

By Tom Collins May 22, 2025 Books, Creativity, Tips from Tom's inbox, Writing
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Let's get in touch

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Recent Blog Posts

  • Your first‑time author roadmap in 10 simple steps: How to go from first idea to your first 100 sales.
  • Even a Cave Dweller Knew Nonfiction Works Best with Stories
  • Barnes & Noble’s Comeback: A Big Win for Indie Authors
  • New Reasons for Indie Authors to Focus on Amazon and KDP
  • Your Book Launch from Start to Finish: How to Make it a Rip-roaring Success
Tom Collins and Yvonne DiVita - Master Book Builders
  • Tom Collins & Yvonne DiVita
  • Master Book Builders
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