[TfTi] Using TikTok as Your Bookseller
Learn what I found through links in an email with the subject line “40k in book sales thanks to this.”
[TfTi] Indie Authors, Rejoice! Reaching Your Readers Is Your Responsibility
Learn about the distinction between the “retail marketing” that traditional publishers do and “consumer marketing” that authors must do to create reader demand for their books.
What’s New and What Matters in Indie Publishing for 2026
What should indie authors be doing to seize opportunities in 2026? Here are some ideas to help.
From Book Launch to Lifelong Buzz: Marketing Moves that Matter
Need a marketing plan for your book? Here are a couple dozen specific tactics you can include in yours.
Celebrating Author Independence
This Fourth of July, along with America’s independence, we’re celebrating author independence with some timely quotes and ideas.
A Guide to Building an Audience Before Publishing Your Book
Gather an audience for your book before you launch! 📙I shouldn’t have to tell anyone why building an audience before publishing is the best way […]
Author Collaboration for Book Events and Promotions: The Who, What, When, Where, Why, and How
Collaborating with fellow authors has proven to be a powerful way to boost your visibility, expand your audience, and create memorable experiences for readers. This […]
Marginalia: A Lesson on Success from Ancient Indie Authors
What can today’s indie authors learn from the ancients? The meaning of success! Hint: it’s not about royalties
A “Fan-Finder” AI Prompt and a “Recognize & Reward” Mindset
Wondering where to start building your fanbase? Here’s a Fan-Finder AI prompt and tips on a Recognize and Reward approach to building fan relationships.
How Do Images Fit in Your Book?
“Words and pictures belong together.” — Edward Tufte
Those words have inspired my work in book design and here I’ll share some tips for you to make better use of graphics in your writing.