I’m not a fan of New Year’s Resolutions. I find them overrated and understated. People write down their so-called resolutions on December 31st and vow […]
In the olden days of the 20th century, books were launched or released by publishers who owned the “rights” (licensed from the author) and had […]
From multiple newsletters and articles, my top five publishing industry trends that will most affect indie authors this year.
In a recent novel I was reading, a conversation between the two main characters stuck in my mind. The antagonist was a horror writer. À […]
People are dying to understand Indie Publishing. Well, maybe not dying. I hope no one has died. What I mean to say is that people […]
First of all, let me warn you that I’m going to be a bit harsh. I’m doing it in your best interest. Stop saying, “I […]
We served our authors as editors, guides, teachers, book designers, publishers, and to a small degree, marketers. At the time, we encouraged and taught them to blog. Back in the early 2000s, blogging was a successful way to get noticed. Much as podcasts are today. And we did other things to help them get noticed. The hard work, of course, was always at their end. That’s just how it is. As the author, the work of marketing and selling is up to you – no matter who publishes your book.
“I was so excited to hold my book in my hand,” a friend of mine told me. “It’s just marvelous to have it here, done, and ready to be shared with the world. I can’t even believe how heavy it is!” The awe in her voice was shining in her eyes, and I couldn’t help but share in it.
There I was, this frightened and fearful teenage, sitting at my dining room table with pencil and paper, pouring her soul into stories with happy endings, where the heroine always got rescued, knowing there was no rescue for me, in my home. But the very act of writing gave me the courage and determination to get through an other day, and another day, until … I didn’t quite know what the ‘until’ was, but I knew there had to be something. Something else.
As an acquisition editor in traditional publishing, owner of a publishing company, and as the digital rights director for a large literary agency in New York City, Julie knows firsthand what makes some books soar and others fail to take off. Her goal, she tells us, is to demystify the often obtuse and discouraging world of book publishing and help writers succeed in producing, publishing, and marketing their books.
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