Porsché Mystique Steele: Author and Indie Publisher Shares Insights Into Writing a Book
Porsché Mystique Steele joins Yvonne DiVita on Smart Conversations to share her journey from editor to Mystique Rose Publishing, an Indie publishing company that values stories and quality production.
The author of The CEO Author series, which we cover in the video, Porsché, is a woman of action. She recognized her talent – helping people write books – and put it into action to create her own publishing company. It’s a familiar story to me, as I did the same.
One of the most powerful things about Porsché is her passion for stronger storytelling. She wants her authors to understand how to use their stories to build a foundation for their business.
The Power of The CEO Author
Porsché emphasizes the importance of combining personal stories and wisdom to create an impactful book. Her focus on owning her title, not just the book title but the URL and more, and using it to promote oneself, as she is doing with her CEO Author series and I am doing with The HOW TO WRITE A BOOK Book series, is one of the best ways to make your book project a success.
I want to stress the importance of integrity in writing and how Porsché’s book helps business owners expand their thought leadership through her example of true authenticity. Yes, I said the big words: thought leadership. Because that’s what you want when you write a nonfiction book. You want to be a thought leader in your space.
In order to do that, you must embrace your backstory. Porsché’s backstory is traumatic but full of hope and beauty, also. You will hear some of it in the interview.
Your Book, Your Story, Your Legacy
The discussion also focused on the importance of legacy in writing a book and how it can be used to grow a business or take a career to the next level. As many of you know, I’m big on the power of a book to build a legacy, as I share in this previous blog post: 20 Great Ideas To Write a Book About.
We talked about the process of writing a quality book with proper formatting and a nice cover and the benefits of writing a book series. (which all plays into legacy, folks – you want to be remembered for quality not quantity)
The most revealing part is the backstory. When you are open, honest, and authentic, as Porsché has been in her book and her life, the reader feels as if you’re talking just to them. As if they’re in the room with you and able to see your tears or laughter. Remember, I always tell people to bleed on the page for a reason!
Porsché shared insights on her upcoming book, which follows The CEO Author, and shared some of her experiences from her CEO Author’s Summit, an event that brought the book to life and offered more value to attendees than what was in the book. Added value always improves an event!
The summit featured experts who talked about establishing a personal brand, getting on the TEDx stage, leveraging press and media, and pitching a book for maximum monetization. The meeting ended on a positive note, with plans to reconnect for future projects.
Indie Publishing Done Right
In this dynamic and engaging conversation, we ended with the reason I had Porsché on the show. It wasn’t just because she’s so fantastically smart and that she and I think alike. Regarding legacy and quality in Indie Publishing, we want every author to have a book that is produced and looks as good as anything else on the bookshelf.
But also, because she’s got such a great smile, she’s so energetic, and her story is compelling. It’s something that I feel connected to Porsché because I was the same way. I had a background where books were my place where I could go and hide, and that connection brought us to a good place, so I’m happy about that. Now, buy Porsche’s book on her website and make sure to connect with her on LinkedIn.
Oh yes, and watch her TEDx talk: How Expectations Kill Your Identity
p.s. yes, there’s a little glitch where we lose Porsché for a few seconds, and I left it in because it doesn’t detract from the overall conversation, I think it adds something – like spontaneity, perhaps?
Visit her website and buy her book!
Connect and Follow her on LinkedIn
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Now, watch the video and enjoy.
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