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A table set with old-fashioned writing tools. Text on the image reads "Why do people write books? Because they want to."

Why Do People Write Books? Well, Because They Want To.

That’s the easy answer, because they want to. The real, honest to goodness answer is a bit more complicated. People have varying reasons for writing […]

By Yvonne DiVita November 7, 2024 Books, Storytelling, Writing
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A list of my favorite books for your reading pleasure this winter

Time to Read: 10 Fiction Books to Buy Now for Those Cold Winter Evenings

If you’re on LinkedIn and you follow me, Yvonne, you know that I talk about fiction as a way to spark creativity for nonfiction writers. […]

By Yvonne DiVita October 10, 2024 Books, Reading
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banner image for blog post, 10 Ways Writing a Book Builds Business Success, by Tom Collins

10 Ways Writing a Book Builds Business Success

Why should every business person write and publish a book displaying their ideas, experience, and expertise? Here are ten reasons.

By Tom Collins October 3, 2024 Books, Branding, Business & Entrepreneurship, Indie Publishing, Marketing your book, Marketing your business, Writing
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image of officer checking ID as featured image for blog post, Indie Authors: Get Ready for KDP's Identity Verification, by Tom Collins

Indie Authors: Get Ready for KDP’s Identity Verification

KDP says it is “rolling out” a new identity verification process for author and publisher accounts, likely to fight book piracy. What you need to know.

By Tom Collins September 19, 2024 Books, Business & Entrepreneurship, Indie Publishing
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image of elder couple bird watching as feature image for blog post entitled, 'Getting Old or Growing Elder?' by Tom Collins

Getting Old or Growing Elder?

Learn how your beliefs and attitudes toward aging impact your health, happiness, and longevity, and how you can change them for the better.

By Tom Collins September 5, 2024 Aging Well, Books, Marginalia, Tips from Tom's inbox
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image showing a man holding a book with math equations on the board behind as feature image for the blog post The Math for Monetizing Your Indie Published Books, by Tom Collins

[TfTi] The Math for Monetizing Your Indie Published Books

The math for monetizing your books using the Taylor Swift Model of Book Marketing and building an audience of 1,000 true fans.

By Tom Collins August 21, 2024 Books, Business & Entrepreneurship, Marketing your book, Marketing your business, Tips from Tom's inbox
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image of books on shelves with hands in front spelling out L-O-V-E as featured image for blog post entitled, Book Lovers Day: So Nice, We Do It Twice, by Tom Collins

Book Lovers Day: So Nice, We Do It Twice!

On National Book Lovers Day, I asked the AI how I could use that as a book marketing hook; could you use any of the 25 ideas it came up with?

By Tom Collins August 9, 2024 Books, Lifestyle, Reading, Writing
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image showing a robot holding a book and microphone in front of a man looking at a wall of monitors of news sites for blog post entitled, 'Using AI to Help Write a Press Release for Your Book' by Tom Collins

Using AI to Help Write a Press Release for Your Book

A step-by-step review of using AI to draft a press release for our book.

By Tom Collins July 25, 2024 AI Tools & Tips, Book Reviews, Books, Indie Publishing, Marketing your book
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image showing book covers and asking 'Have your read these books ... yet?' for blog post entitled Summer Nonfiction Reading and the Power of Yet, by Tom Collins

Summer Nonfiction Reading and the Power of Yet

Have you tried adding ‘yet’ to your self-talk? Small changes to the chatter inside your head, along with reading, can pay big dividends.

By Tom Collins July 11, 2024 Book Reviews, Books, ebooks, Reading
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Books for Your Summer Reading List: What’s on My nightstand?

Books for Your Summer Reading List: What’s on My nightstand?

We’re hot into summer now. Yes, it doesn’t officially arrive until the 20th this year, but we humans pretty much consider the start of June […]

By Yvonne DiVita June 12, 2024 Books, Reading
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Recent Blog Posts

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