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An image of brand designer Nick McGraw, a.k.a. Nick McGrawesome, next to the text "A Smart Conversation with Brand Designer Nick McGrawesome."

How to Create a Timeless Brand with Nick McGrawesome

It isn’t a matter of just being happy with what he creates for you.

“Happiness is okay,” he says, “Everyone wants to be happy.” But, he’ll deliver happiness and effectiveness – which is far more important.

By Yvonne DiVita May 30, 2022 Marketing your business, Smart Conversations with Yvonne
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A white man sitting on the floor reading a book. Text next to the man reads "In the space that I move in, throughout social media and in the real world, the best and most effective way to market your business and/or yourself is to write a book." A book is your mightiest marketing tool.

What is the MIGHTIEST Marketing Tool In Any #Business #Toolbox? That’s right. A #Book.

Call me smart. Because I KNOW a book can do all of those things. It doesn’t do them magically. There isn’t a secret somewhere that you can uncover to learn how a book does all of those things. Launching a book and presenting it to the world doesn’t change YOU – you’re still the expert or master or guru or guide or whatever you choose to call yourself, that you were before you wrote your book. But just having that book, that product, that tool, makes you a marketing genius.

By Yvonne DiVita May 24, 2022 Business & Entrepreneurship, Marketing your business, Writing
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Tom Collins and Yvonne DiVita - Master Book Builders
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